Apple is following through on its pledge to crack down on Facebook and other snoopy apps that secretly shadow people on their iPhones in order to target more advertising at users.
SAN RAMON, Calif. (AP) — Apple spruced up its product line at an event Tuesday while slipping in quiet notice of a software update, now due next week, designed to enhance the privacy of iPhone users at the expense of digital advertisers such as Facebook.
Apple’s delayed launch of its latest iPhones unleashed a holiday buying frenzy that propelled sales of the trendsetting company’s most popular product to its fastest start in years.
Apple unveiled four new iPhones equipped with technology for use with faster new 5G wireless networks, hoping that demand for higher data speeds will spark demand for new phones.